06:26
WebIndia InfoTech
Today’s internet marketing peoples uses lot of techniques to promote their products. In that search engine optimization (seo) is one of the effective techniques.
Why is it effective?
Today majority of peoples uses search engines for their needs. For example our need is web designing means we give that key word in Search Engines means it will give the variety of details from top to bottom all we want.
Also no one uses website addresses to go particular website simply they type in search engines it gives the details they wanted.
These aspects are made search engines as marketing engines.
Now, we will see what is Seo?
If we own a website and it indexed in Google and other search engines but it comes in 40th or 50th in search results means what is the use of that, according to Google static’s 10% of the user only click and see second page search results in Google so it is must to come in first page for search results.
There are two types of SEO. They are on page optimization and off page optimization. In on page optimization we utilize content of the website. Content means each and every word in our website
Rules to follow while on page optimization:
· Do not use copy contents because it is harmful to search engine ranking.
· Made your content as readable don’t write something. Every one comes to websites to read not only to see.
· Be careful while choosing keywords to optimize in your website
· Always use long tail keywords because they are easy to optimize also easy to approach targeted audience.
· Optimize your website images also use alt tags filled that appropriate keywords.
· Optimize internal links of the website use title tags with appropriate keywords.
· Write content with keywords we chosen and make them highlighted (use <b> and<strong> tags).
· Reduce usage of flash because flash is not Seo friendly.
Usage of these rules can make us to build a seo friendly website.
